Service 03

The data exists.
The answers are buried in it.

Commercial Intelligence is the operating layer that turns transaction data into decisions — role-based dashboards, margin bridges, wallet share models, and early warning systems that give every leader exactly the signal they need to act.

The Problem

Leadership meetings consumed debating the data instead of acting on it.

Pricing in one system. Sales in another. Finance in a third. No shared version of the truth means every Monday morning starts with 45 minutes of reconciling spreadsheets before a single decision is made. The margin leaks while the team argues the number.

"When every meeting starts with 'is this number right,' the organization has a data infrastructure problem — not an analytical capability problem."

What We Build

CEO Dashboard — Net sales, margin $, margin rate vs R3/R6/R12 averages. Automatic ⚠ flag on movements >5%. Unique buyer count, ASP, orders per customer.
CFO View — Margin rate bridge: Rate + Mix + Interaction decomposition, reconciles to the penny. Discount waterfall by layer. Cost-to-serve by account.
CCO View — 34 AI-ranked margin initiatives, each with dollar estimate, confidence score, and AI-generated action brief. Price realization gap by customer and SKU.
CSO View — Rep scorecards vs blended rate. Wallet share gaps by account and category. Market basket cross-sell call lists. At-risk accounts with churn probability.
Market Basket Analysis — Apriori association rules: customers buying A have X% probability of needing B. Routed to rep as a daily brief.
ERP Integration — Connects to SAP, Oracle, Epicor, and custom systems. Refreshes daily. No more emailing spreadsheets.

The Platform

The Margin Command Center — live, on your data.

Most consulting firms describe their analytics platform. We show you ours — live, running on synthetic B2B distribution data that mirrors a real operating environment. Every dashboard, every model, every insight is already built and running.

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