Service 04

Data → mccAI → EBITDA.

Agentic AI that finds margin leakage, machine learning that predicts churn before your reps notice it, and 34 autonomous initiatives ranked by dollar impact — all running on your transaction data, refreshing daily.

Not Black-Box AI

Every model is explainable. Every output has a person and an action attached.

AI in commercial functions fails when it produces outputs no one trusts and actions no one takes. We build AI systems that are transparent — every score has a plain-English explanation, every recommendation has a confidence level, and every initiative is ranked by dollar impact so the team knows exactly what to do first.

"Agentic AI doesn't replace the commercial team. It removes the 40% of their time spent figuring out where to look — so they spend 100% of their time on what to do."

The Models

BG/NBD Churn Prediction — Beta-Geometric/Negative Binomial Distribution models purchase timing to compute P(alive) per customer. Flags at-risk accounts 60–90 days early with the rep name attached.
Cox Proportional Hazards — Adjusts churn probability for margin compression, buying consistency, revenue trend, and segment behavior.
34-Initiative Margin Engine — Gradient boosting across pricing, customers, sales, inventory, and freight. Each initiative produces a dollar estimate, confidence score, and AI-generated executive brief.
Apriori Market Basket — Association rules surface cross-sell gaps by account. Customers buying A have X% probability of needing B — routed to rep as a daily action.
K-Means Wallet Share — Clusters each customer against behavioral peers to estimate share of wallet gap and benchmark spend vs comparable accounts.
Agentic AI Briefs — On-demand executive briefs for any initiative — written as the opening paragraph of the leadership conversation, not a data dump.